Best shops at Ewha University's shopping district.

Join class-cutting high school and college women looking for the latest styles in this co-ed oriented shopping district

Seoul's most popular shopping district is located next to an all-girls college campus -- what could go wrong?
Accessory shops, small clothing boutiques and shoe shops litter the main strip and laneways near Ewha Womans University. So expect to bump into young women up to their elbows in shopping bags.
Every expert shopper needs to know what ground to cover first -- we've narrowed the list to our favorite E-dae shops, but there are plenty more in the area for the tireless shopper.


Natural Laundry

Natural Laundry  

Find lace, floral prints and romance at Natural Laundry.

For the romantic look, Natural Laundry has a perfect selection of elegant lace dresses and ethereal floral skirts. The boutique is up to date on trends including lace, pastels, cheerful color-block patterns and ballet-inspired looks.
56-77, Daehyung-dong, Seodaemun-gu; tel. +82 2 365-5739. Daily, 10 a.m.-10 p.m.

I Love Flat

I Love Flats  

At I Love Flat, comfort and style walk together.

A girl doesn’t need to wear loafers to be comfortable, nor slip into six-inch heels to feel gorgeous. I Love Flat shoes offer a range of comfortable yet stylish ballet-style flats.
Colors come in bright pastels with embellishments including rhinestones, flowers, bows and lace to complement any spring outfit. 34-30, Daehyung-dong, Seodaemun-gu; tel. +82 2 312-6672. Daily, 11 a.m.-10 p.m.


 Buy it at Coroda and you can be sure no one else owns it.

This bold, little accessory boutique carries one-of-a-kind handmade items, making it an ideal stop for non-generic gifts. Cocoda has up-to-the-season trends, from gold-pleated woven lace bracelets to unique monochromatic statement earrings.
56-76, Daehyung-dong, Seodaemun-gu; tel. +82 2 312-7133. Daily from 10:30 a.m.-9 p.m.



Kosney: From shoes to bed and all that comes in between.

This double-decker mega-store is stocked with clothes, shoes, accessories, stationary and bedding, making it a shopping experience in itself. Make sure to give it a walk through and assess the whole place first, as it’s easy spend all your time getting hypnotized by the hair accessory selection at the entrance.
56-2, Daehyung-dong, Seodaemun-gu; tel. +82 2 365 9201. Daily from 10:30 a.m.-10 p.m.

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